“Storytelling is the most powerful way to put ideas into the world today.” Robert McKee
The future of all business is about storytelling. As a small business owner who you are is what makes your business unique. In this workshop you’ll learn how to turn your bottled passion that inspires your business into a powerful story. Inspired by HONY, we’ll help you to identify that pivotal moment in your past that led you to where you are today and how your business relates to the bigger story and vision.
In this workshop you’ll
- Identify that pivotal moment that inspired your idea and business
- Build the story of your Why behind what you do, applying key story elements drawn from your past key experience
- Capture this moment in a HONY like picture with an accompanied story that captures and emotionally connects with your audience, builds trust and inspires customers.
Once you know the story of who you are and why you do what you do, you can then confidently retell your story at networking events, webinar introductions, bio or resume summaries in a way that engages and inspires others to join or to help you.
Date: Sep 28, 2015 – 6:30PM – 8:30PM